Awarded as the top customer success solution by Winning by Design - 2025

Look at our past webinars

Building the Customer Stack in-house. How?

Claude has revolutionized the GTM space, and there is almost 3000% increase in the demand for GTM Engineers. How should CS leaders think about encouraging their teams to build their own stack? What kind of options are available? What kind of skills would be required to build and manage your own stack? Speakers - Russ Slaten (CCO - Tanium) and Alok Shukla (Founder, FunnelStory)

Alok Shukla, Russ Slaten
27 Apr 2026

Building AI-First, Claude-First Customer Success Organisations

Can you run the entire Customer Success with Claude? Maybe an easier question to answer than answering - How do you make your organization AI-First? In this webinar, Gilad Shriki, Chief Customer Officer at Descope, will walk us through his approach to building an AI-First organization, especially how to manage the change. We will also introduce CS 2.0 Framework - How an entire customer success organization can be 10X more proficient with a customer intelligence graph + enterprise MCP server + Claude/ChatGPT + AI Agents. Speakers - Gilad Shriki (CCO - Descope) and Alok Shukla (Founder, FunnelStory)

Alok Shukla, Arun Balakrishnan
20 Apr 2026

FunnelStory vs. Claude: Why a Customer Intelligence Graph Outperforms a Raw LLM for Enterprise Consistency

🚀 Benchmark Test Results - FunnelStory Vs Claude 🚀 In this session, we share the first benchmark results comparing Claude and FunnelStory on B2B Customer Intelligence reliability. What emerges is a clear pattern: while raw LLMs can surface isolated signals, they struggle to deliver consistent, complete, and auditable analysis across an entire customer dataset. For high-stakes workflows like renewal health, risk detection, and expansion identification, reliability isn’t optional—it’s foundational. This is where a structured Customer Intelligence Graph, paired with an agentic layer, changes the equation. The takeaway is simple but consequential: enterprise-grade intelligence requires a neuro-symbolic approach, not just a powerful model.

Preetam Jinka
12 Mar 2026

Tools for Growth: Fighting Surprise Churn With Math and AI

🚀 Tools for Growth: Fighting Surprise Churn With Math and AI 🚀 Alok Shukla, Co-founder & CEO of FunnelStory, at the HubSpot INBOUND 2025 event as he dives deep into finding surprise churn — those unexpected customer exits that catch you off guard. Discover how FunnelStory uses Gen AI, ML, process mining, and classical mathematics to predict churn and expansion 3–9 months in advance at INBOUND 2025. Learn how unstructured data like conversations and notes reveal hidden risk signals and how a hyperdense intelligence graph drives powerful revenue outcomes.

Alok Shukla
05 Sep 2025

Predicting Revenue Expansion with AI

David Ellin, Revenue Architect at Winning by Design, presents a 5-level AI maturity model and emphasises using AI for high-value, time-saving workflows. Julia Prause, VP of CS at Nutrient, shares how FunnelStory’s AI (Renari) boosted onboarding efficiency by 30% and CS productivity by 40%. Even with limited usage data, their team could identify expansion opportunities earlier and engage more effectively.

Alok Shukla, David Ellin and Julia Prause
10 Jun 2025

Managing Renewals with AI

Veronica Go, VP of Customer Success at DuploCloud shares how they used FunnelStory to reduce price churn by 20%, boost post-sales productivity, and project $170K–$340K in annual savings. The platform unified fragmented data into an autonomous knowledge graph, helping eliminate surprise churn and enabling smarter renewal strategies.

Arun Balakrishnan and Veronica Go
08 Apr 2025

Agentic AI & Customer Success

Cathy Grim, VP of CS at Halcyon, shares how FunnelStory's agentic AI helped them double their customer base with just one added headcount. The platform delivered proactive insights 3–6 months ahead, reduced surprise churn by 80%, and improved their CSM-to-customer ratio from 65 to 100+. This shift enabled Halcyon to hit aggressive gross and net revenue targets through faster onboarding and deeper feature adoption.

Alok Shukla and Cathy Grim
27 Feb 2025

How to Use AI to Eliminate Busywork in Customer Success

Sandra Bustos, Ex-Customer Success Head at Dusty Robotics, outlines how traditional health scores miss key signals. FunnelStory’s AI replaces subjective scoring and outdated playbooks with real-time, unified insights from both structured and unstructured data.

Arun Balakrishnan and Sandra Bustos
15 Jan 2025

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